BBA MARKETING AND SPANISH & LATIN AMERICAN STUDIES

Interested in business and languages? This 4-year programme offers you the widest range of business and languages of any university degree in Ireland. You don't require any previous study in either business or your chosen language to take this course.

3 students walk away from our North Campus study pods
Qualification
Bachelor Of Business Admin. Degree
CAO Points
400
CAO/MU Apply code
MH409
Award Type and NFQ level
UNDERGRADUATE DEGREE (8)
Study Mode
Full time
Closing Date
01 February 2027

Overview

This degree offers you the widest range of business and languages of any university degree in Ireland, and no previous study of either business or the chosen language is required:

  • choose one business subject (Accounting*, Business Management, International Business or Marketing)
  • choose one language (Chinese, French, German or Spanish)
  • You have up to four weeks at the beginning of semester one to choose your preferred business and language options - find the subjects that best match your interests and aptitude. If beginning a new language, it is advisable to attend all lectures from the beginning of semester one.
  • In third year, students must undertake a year of study or an international internship in a country where their target language is spoken (subject to availability). This allows for learning to be put into practice which significantly improves graduate employability. Most businesses in Ireland and Europe trade internationally across languages and so these skills are highly sought after.

*Please note that due to timetabling, Accounting can only be combined with German or Spanish. All other business subjects can be combined with the four languages. Accounting stream students can avail of exemptions (upon graduation, and subject to conditions) from CAP 1 examinations from the Institute of Chartered Accountants in Ireland, and equivalent examination papers from the ACCA (Association of Chartered Certified Accountants) and the CIMA (Chartered Institute of Management Accountants) professional accounting bodies.


Course structure

Duration: 4 years BBA

First year

  • You will take 30 credits of the business subject of your choice. This will provide you with a foundational knowledge of your business subject.
  • Beginner (30 credits) and non-beginner (15 credits) options are available in French, German, Spanish and Chinese.
    • Students who take a language at non-beginner level (15 credits) also take the relevant Language and Culture modules (15 credits).
    • You also have the option of taking one or two non-beginner (post Leaving Certificate H4 or higher) languages in 1st year.

Second year

  • For business, second year is about learning the functional capabilities of your subject, including some optional choices.
  • As a language student, you will have a twin focus on language and culture. Your language skills will continue to be developed through small-group teaching, and you will be able to choose from a wide range of different options to hone your intercultural awareness.

Third year

  • You will take a year of study abroad in one of our partner universities or undertake an international internship (subject to availability).
    • Study abroad will offer you the opportunity to develop your language and cultural skills. You will have an opportunity to strengthen your language skills by living and studying through the target language, and you will also be able to take modules in other language, cultural, business or alternative subjects.
    • Students may wish to undertake an international internship in the country where their target language is spoken (not guaranteed and subject to approval). Students may also qualify for funding through the Erasmus+ internship programme. The University will support you in the search for a placement job; however, the process is competitive.

Final year

  • In your business subject, this is the year in which you will develop your understanding of the strategic aspects of running a business, as well as advanced skills in your chosen subject, including a range of optional and core modules.
  • In your language, you will build on your experience abroad to develop a high degree of fluency and accuracy, and you will continue to develop your creative, analytical, and critical thinking through engaging with cultural studies.

Transfer option into this degree from the Bachelor of Arts Degree MH101 - subject to meeting requirements.

Disclaimer
The modules below are indicative of the content associated with this course of study.
The modules are subject to change as the curriculum is revised and reviewed annually.
Important: The information on this page is for prospective students, MU current students and staff should use Programme Directory.

Year 1

MN1KF30 - Marketing

Credits: 30  |  Compulsory

Marketing modules

Module

Code

Credits

Semester

Compulsory

AC155L

7.5

1

Y

MN152

7.5

1

Y

EC101L

7.5

2

Y

MN155

7.5

2

Y

CN1F15 - Chinese Studies For Non Beginners

Credits: 15  |  Not compulsory

Chinese Studies For Non Beginners modules

Module

Code

Credits

Semester

Compulsory

CN181

7.5

1

Y

CN182

7.5

2

Y

FR1F15 - French For Non-Beginners

Credits: 15  |  Not compulsory

French For Non-Beginners modules

Module

Code

Credits

Semester

Compulsory

FR181

7.5

1

Y

FR182

7.5

2

Y

GN1F15 - German For Non-Beginners

Credits: 15  |  Not compulsory

German For Non-Beginners modules

Module

Code

Credits

Semester

Compulsory

GN181

7.5

1

Y

GN182

7.5

2

Y

ML1LSK - Language And Culture

Credits: 15  |  Not compulsory

Language And Culture modules

Module

Code

Credits

Semester

Compulsory

CN171

7.5

1

N

CN172

7.5

2

N

FR171

7.5

1

N

FR172

7.5

2

N

GN171

7.5

1

N

GN172

7.5

2

N

SPA171

7.5

1

N

SPA172

7.5

2

N

SPA1F30 - Spanish For Beginners

Credits: 30  |  Not compulsory

Spanish For Beginners modules

Module

Code

Credits

Semester

Compulsory

SPA151

15

1

Y

SPA152

15

2

Y

SPA1F15 - Spanish For Non-Beginners

Credits: 15  |  Not compulsory

Spanish For Non-Beginners modules

Module

Code

Credits

Semester

Compulsory

SPA181

7.5

1

Y

SPA182

7.5

2

Y

Year 2

MN2KDM - Business (Marketing)

Credits: 30  |  Compulsory

Business (Marketing) modules

Module

Code

Credits

Semester

Compulsory

MN228

5

1

N

AC208

2.5

1

Y

MN229

5

2

N

MN217

5

2

N

MN220

5

1

N

MN227

5

2

Y

MN215

5

1

N

MN204

5

2

N

EC204M

2.5

1

Y

AC211

5

2

N

MN203

5

2

Y

MN212

5

1

Y

SPA2DM - Spanish

Credits: 30  |  Compulsory

Spanish modules

Module

Code

Credits

Semester

Compulsory

SPA225

5

2

N

SPA215

5

1

N

SPA230

5

1

N

SPA270

5

2

N

SPA235

5

1

N

SPA281

5

1

Y

SPA282

5

2

Y

SPA227

5

1

N

SPA229

5

2

N

SPA216

5

1

N

SPA226

5

2

N

SPA247X

5

2

N

SPA247

5

1

N

SPA244

5

2

N

SPA212

5

1

N

SPA250

5

2

N

SPA223

5

2

N

AC2EL - Accounting In Society

Credits: 10  |  Not compulsory

Accounting In Society modules

Module

Code

Credits

Semester

Compulsory

AC210

5

1

N

AC211

5

2

N

GC2MEL - Ancient Mythology - Epic And Tragic Tales

Credits: 10  |  Not compulsory

Ancient Mythology - Epic And Tragic Tales modules

Module

Code

Credits

Semester

Compulsory

GC231

5

1

N

GC232

5

2

N

AN2EL - Anti-Racism

Credits: 10  |  Not compulsory

Anti-Racism modules

Module

Code

Credits

Semester

Compulsory

AN215

5

1

N

AN216

5

2

N

CN2BEL - Beginning Chinese

Credits: 10  |  Not compulsory

Beginning Chinese modules

Module

Code

Credits

Semester

Compulsory

CN261

5

2

N

CN260

5

1

N

FR2BEL - Beginning French

Credits: 10  |  Not compulsory

Beginning French modules

Module

Code

Credits

Semester

Compulsory

FR260

5

1

N

FR261

5

2

N

GN2BEL - Beginning German

Credits: 10  |  Not compulsory

Beginning German modules

Module

Code

Credits

Semester

Compulsory

GN260

5

1

N

GN261

5

2

N

SPA2BEL - Beginning Spanish

Credits: 10  |  Not compulsory

Beginning Spanish modules

Module

Code

Credits

Semester

Compulsory

SPA260

5

1

N

SPA261

5

2

N

CAT2EL - Catalan Language And Culture

Credits: 10  |  Not compulsory

Catalan Language And Culture modules

Module

Code

Credits

Semester

Compulsory

SPA225

5

2

N

SPA215

5

1

N

PHY2EL - Climate Change And Sustainable Energy

Credits: 10  |  Not compulsory

Climate Change And Sustainable Energy modules

Module

Code

Credits

Semester

Compulsory

PHY260

5

1

N

PHY261

5

2

N

CN2CEL - Continuing Chinese

Credits: 10  |  Not compulsory

Continuing Chinese modules

Module

Code

Credits

Semester

Compulsory

CN281

5

1

N

CN282

5

2

N

FR2CEL - Continuing French

Credits: 10  |  Not compulsory

Continuing French modules

Module

Code

Credits

Semester

Compulsory

FR281

5

1

N

FR282

5

2

N

GN2CEL - Continuing German

Credits: 10  |  Not compulsory

Continuing German modules

Module

Code

Credits

Semester

Compulsory

GN281

5

1

N

GN282

5

2

N

NG2CEL - Continuing Nua-Ghaeilge

Credits: 10  |  Not compulsory

Continuing Nua-Ghaeilge modules

Module

Code

Credits

Semester

Compulsory

NG211

5

2

N

NG201

5

1

N

SPA2CEL - Continuing Spanish

Credits: 10  |  Not compulsory

Continuing Spanish modules

Module

Code

Credits

Semester

Compulsory

SPA281

5

1

N

SPA282

5

2

N

PD2DEL - Eden Entrepreneurship Design And Innovation

Credits: 10  |  Not compulsory

Eden Entrepreneurship Design And Innovation modules

Module

Code

Credits

Semester

Compulsory

PD217A

5

1

N

PD218A

5

2

N

MD2EL - Film And Screen Studies

Credits: 10  |  Not compulsory

Film And Screen Studies modules

Module

Code

Credits

Semester

Compulsory

MD240

5

1

N

MD216

5

2

N

MU226

5

2

N

SPA223

5

2

N

SK2EL - Foundations In Science Writing And Communication

Credits: 10  |  Not compulsory

Foundations In Science Writing And Communication modules

Module

Code

Credits

Semester

Compulsory

SK252

5

2

N

SK251

5

1

N

GN2GEL - Gender And Sexuality In Society And Culture

Credits: 10  |  Not compulsory

Gender And Sexuality In Society And Culture modules

Module

Code

Credits

Semester

Compulsory

IS201

5

1

N

IS202

5

2

N

TH2GEL - Good And Evil

Credits: 10  |  Not compulsory

Good And Evil modules

Module

Code

Credits

Semester

Compulsory

TH251

5

1

N

TH252

5

2

N

EN2BEL - Great Books

Credits: 10  |  Not compulsory

Great Books modules

Module

Code

Credits

Semester

Compulsory

EN280

5

1

N

EN281

5

2

N

EC2EL - Influential Ideas In Economics

Credits: 10  |  Not compulsory

Influential Ideas In Economics modules

Module

Code

Credits

Semester

Compulsory

EC216

5

2

N

EC222

5

1

N

PH2LEL - Introduction To Philosophy In The Digital Age

Credits: 10  |  Not compulsory

Introduction To Philosophy In The Digital Age modules

Module

Code

Credits

Semester

Compulsory

PH221

5

2

N

PH215B

5

1

N

TESL2EL - Introduction To Teaching English Language

Credits: 10  |  Not compulsory

Introduction To Teaching English Language modules

Module

Code

Credits

Semester

Compulsory

TESL201

5

1

N

TESL202

5

2

N

NG2IEL - Irish Cultural Heritage

Credits: 10  |  Not compulsory

Irish Cultural Heritage modules

Module

Code

Credits

Semester

Compulsory

ID001

5

1

N

ID001X

5

2

N

ID013X

5

2

N

ID013

5

1

N

POR2EL - Portuguese Language And Culture

Credits: 10  |  Not compulsory

Portuguese Language And Culture modules

Module

Code

Credits

Semester

Compulsory

SPA216

5

1

N

SPA226

5

2

N

KD2AEL - Prioritising People And Planet

Credits: 10  |  Not compulsory

Prioritising People And Planet modules

Module

Code

Credits

Semester

Compulsory

AN261

5

2

N

KD212

5

1

N

FR2REL - Refresh Your French

Credits: 10  |  Not compulsory

Refresh Your French modules

Module

Code

Credits

Semester

Compulsory

FR271

5

1

N

FR272

5

2

N

PD2SEL - Service Innovation

Credits: 10  |  Not compulsory

Service Innovation modules

Module

Code

Credits

Semester

Compulsory

PD201

5

2

N

PD264

5

1

N

EX2EX - Skills For Success:professional Development

Credits: 5  |  Not compulsory

Skills For Success:professional Development modules

Module

Code

Credits

Semester

Compulsory

EX202

5

2

N

EX201

5

1

N

MN2EQEL - The Growth And Development Of The Irish Equine Industry

Credits: 10  |  Not compulsory

The Growth And Development Of The Irish Equine Industry modules

Module

Code

Credits

Semester

Compulsory

MN232

5

2

N

MN230

5

1

N

SG2EL - Wondrous People And Places: An Introduction To Celtic Literature

Credits: 10  |  Not compulsory

Wondrous People And Places: An Introduction To Celtic Literature modules

Module

Code

Credits

Semester

Compulsory

SG228

5

2

N

SG256

5

1

N

Year 3

MN3KDNL - Academic Studies Abroad Non-Lead

Credits: 30  |  Not compulsory

MNK399L - Business (Marketing) Work Placement

Credits: 30  |  Not compulsory

Business (Marketing) Work Placement modules

Module

Code

Credits

Semester

Compulsory

MN30W

30

Year-Long

Y

SPA3DLD - Academic Studies Abroad Lead

Credits: 30  |  Not compulsory

SPA399L - Spanish And Latin American Studies Work Placement

Credits: 30  |  Not compulsory

Spanish And Latin American Studies Work Placement modules

Module

Code

Credits

Semester

Compulsory

SPA30W

30

Year-Long

Y

Year 4

MN3KDM - Business (Marketing)

Credits: 30  |  Compulsory

Business (Marketing) modules

Module

Code

Credits

Semester

Compulsory

MN356

5

1

Y

MN305

5

2

Y

MN313

5

1

N

MN304

5

1

N

MN340

5

1

Y

MN341

5

2

Y

MN360

5

2

Y

SPA3DM - Spanish

Credits: 30  |  Compulsory

Spanish modules

Module

Code

Credits

Semester

Compulsory

SPA381

5

1

Y

SPA382

5

2

Y

SPA355

5

2

N

SPA371

5

1

N

SPA328

5

1

N

SPA338

5

2

N

SPA346

5

1

N

SPA327

5

1

N

SPA347

5

2

N

SPA351

5

2

N

SPA370

5

2

N

SPA358

5

1

N

SPA324

5

2

N

SPA344

5

1

N

After Graduation

A combination of excellent skills in both business and a foreign language means that graduates are highly employable in all business sectors and in many international organisations:

  • large multinational employers - in their graduate programmes
  • small or medium-sized organisations, where they will be able to contribute to the growth of the business both domestically and on the international stage
  • language skills mean that graduates will be able to work as a bridge between the English-speaking world and the cultures of their chosen language, whether that’s in an export-orientated firm in Ireland or for a company anywhere in the world.

Entry Requirements

Leaving Certificate Applicants

Required to present 2H5 & 4O6/H7, Irish, English & O4/H7 Mathematics.

Non-beginner Mandarin Chinese, French, German, Spanish: Leaving Cert H4 recommended.

Beginner Mandarin Chinese, French, German, Spanish: no previous study required.

DARE

Disability Access Route to Education (DARE) is an alternative entry route to third level education for school-leavers whose disability affected their second level education.

HEAR

The Higher Education Access Route (HEAR) is a pathway to third level education for school-leavers from disadvantaged backgrounds.

Contact the Access Office for more information on these access routes.

This table displays the requirements for Leaving Certificate applicants.

Entry requirements table

Subject

Required

Ordinary Level Grade

Higher Level Grade

Irish

Yes

O6

H7

English

Yes

O6

H7

Language

No

N/A

N/A

Mathematics

Yes

O4

H7

Science

No

N/A

N/A

* This course requires 3 additional subjects.

  1. EU / EFTA Applicants - Further information can be found by navigating to our EU/EFTA applicant information page.
  2. International Applicants - International (Non-EU) applicants for undergraduate programmes submit their application online via our online application portal. Applications open on 14th October 2026 and close on 1st July 2027. For further information, please navigate to our International applicant page.

Mature applicant information

Mature applicants are assessed separately to school-leavers. Mature applicants are 23 years or older by 1 January in the year of entry.

For part-time degrees the mature age is 21.

Visit our mature applicant information page - tab 3 on this page outlines application steps for this degree.

Mature applicants who have a disability

If you have a disability or specific learning difficulty (e.g. dyslexia) and require support for any required written exercise/interview/online video audition which may form part of your application assessment, you must complete an online request form and submit supporting documentation by 15 March 2027. Applications for alternative examination accommodation cannot be considered after this deadline.

Visit the Access Office for more information on available supports and required documentation.

Mature applicant deadline: 01 February 2027


How to apply

Apply online to the CAO (Central Applications Office)

The application process depends on the type of applicant you are.

Categories of applicant:

  • School-leavers (Leaving Certificate students)
  • Mature students (23 years or older by 1 January in the year of entry/21 years if part-time)
  • EU/EFTA/UK students
  • International students (outside the EU)
  • QQI (Further Education) students
  • Transferring students
  • Deferring students

Learn more about undergraduate applications and access routes.

Got a question about this course?

Maynooth University School of Business
www.maynoothuniversity.ie/business

School of Modern Languages, Literatures and Cultures
www.maynoothuniversity.ie/school-modern-languages